Rise of the Mamils (middle-aged men in lycra)
Flashy sports cars are out, now no mid-life crisis is complete without a souped-up road bike. Why?
Quote from the article:
Just reading this story over a morning coffee and thought what a twist on the mid-life crisis of buying a Porsche or Harley Davidson to quench that need to keep young, now it seems from some research that its not the motor engine that many are going for but the power of the pedal.
Source: Rise of the Mamils (middle-aged men in lycra)
Quote from the article:
And ladies, if you have a man at home taking an unusual interest in how you shave your legs, you may have a Mamil in the making too. Research conducted by the retail analyst Mintel suggests there has been a surge in the number of middle-aged men choosing to get on two wheels. Given the number of men aged 35-44 who are buying fancy-pants road racing machines, is this a 21st Century mid-life crisis? Has the silence of skinny tyres and carbon fibre framesets replaced the thunderous noise of motorbikes? |
Just reading this story over a morning coffee and thought what a twist on the mid-life crisis of buying a Porsche or Harley Davidson to quench that need to keep young, now it seems from some research that its not the motor engine that many are going for but the power of the pedal.
Source: Rise of the Mamils (middle-aged men in lycra)
