Audi Sets U.S. Prices for 2011 Audi A8 Luxury Flagship Sedan and Soon-to-Arrive 2011 Audi R8 V8 Sports Cars
Audi announced U.S. manufacturer's suggested retail prices for its all-new Audi A8 flagship luxury sedan, as well two 2011 Audi R8 V8 models coming in late 2010 and the updated Audi TT quattro Coupe and Roadster coming in early 2011.
Across its 2011 model-year U.S. lineup, Audi has lowered base prices as it introduced more efficient engine packages, left prices on some models unchanged from 2010 models or raised prices modestly.
"With this 2011 pricing strategy, Audi is determined to hit the sweet spot of performance, technology and value," said Johan de Nysschen, President, Audi of America. "The model year ahead offers great promise for the Audi brand to build on its momentum story in the U.S."
2011 Audi A8 | Pricing and highlights
The U.S. pricing for the all-new and technology-infused 2011 Audi A8 luxury performance sedan begins with an MSRP of $78,050 (excluding $875 destination charge, taxes, title, options, and dealer charges).
The starting price for the normal wheelbase version of the Audi flagship model includes a broad range of advanced features, such as an efficient 8-speed Tiptronic® transmission and the next-generation of the Audi MMI® system with the industry exclusive MMI touch technology. The touchpad feature with handwriting recognition allows motorists to conveniently enter multimedia, navigation and communications commands. The most luxurious Audi sedan comes with the brand's signature quattro all-wheel-drive technology and aluminum ASF® construction.
Also available on the 2011 Audi A8 is the Bang & Olufsen® Advanced Sound System, which includes 19 speakers and 1400 watts of power for a sound quality designed for the most discriminating audiophiles. The Audi A8 Bang & Olufsen system is unique because it was included in the earliest stages of the high-end sedan's development.
The base price of the long wheelbase 2011 Audi A8L is set at $84,000 (excluding $875 destination charge, taxes, title, options, and dealer charges). The 2011 A8 models will be available at Audi dealerships across the U.S. by late November.
While the new Audi A8 provides an unprecedented degree of driving comforts and innovations, it also reflects the work that Audi engineers have invested into maximizing efficiency without sacrificing any driving performance. In fact, the 2011 Audi A8 achieves 17 mpg in the city/ 27 mpg on the highway and 21 mpg combined, according to the U.S. Environmental Protection Agency. That puts the fuel economy of the 2011 Audi A8 on par with the Mercedes-Benz S400 hybrid. It's also better than the fuel-economy numbers for the BMW 7-Series hybrid and 6-cylinder models.(1)
At the same time, the V8 engine in the 2011 Audi A8 produces 372 horsepower and an ample 328 lb-ft. of torque. Available quattro sport differential with mechanical torque vectoring further enhances the performance handling of this luxurious car.
2011 R8 4.2 quattro and 2011 R8 4.2 quattro Spyder | Pricing and highlights
Following the highly acclaimed introduction of the Audi R8 5.2 quattro Spyder in August, Audi released pricing for the Audi R8 4.2 quattro Spyder. The base MSRP for the V8 version of the Audi convertible supercar is $127,700 (excluding $1,275 destination charge, taxes, title, options, and dealer charges).
Audi also released dramatic pricing news for the 2011 Audi R8 4.2 quattro. The V8 engine in the updated original Audi R8 produces 430 horsepower for the 2011 model year, 10 more horsepower than 2010 models provided. But Audi maintained the MSRP on the car at the 2010 base price of $114,200 (excluding $1,275 destination charge, taxes, title, options, and dealer charges).
Both V8 versions of the Audi R8 supercar will be available in late 2010.
2011 Audi TT quattro Coupe and Audi TT quattro Roadster | Pricing and highlights
The 2011 Audi TT quattro Coupe and Audi TT quattro Roadster arrive early next year in the U.S. market with a range of mid-cycle product improvements. Among the enhancements are higher engine output to 211 horsepower (+11hp) and 258 lb-ft torque (+51 lb-ft), plus Audi Valvelift System (AVS) engine technology.
The base MSRP of the 2011 Audi TT quattro coupe is set at $38,300 when it arrives in the U.S. next year, while the base MSRP of the 2011 Audi TT quattro Roadster is $41,300 (prices exclude $875 destination charge, taxes, title, options, and dealer charges).
Across its 2011 model-year U.S. lineup, Audi has lowered base prices as it introduced more efficient engine packages, left prices on some models unchanged from 2010 models or raised prices modestly.
"With this 2011 pricing strategy, Audi is determined to hit the sweet spot of performance, technology and value," said Johan de Nysschen, President, Audi of America. "The model year ahead offers great promise for the Audi brand to build on its momentum story in the U.S."
2011 Audi A8 | Pricing and highlights
The U.S. pricing for the all-new and technology-infused 2011 Audi A8 luxury performance sedan begins with an MSRP of $78,050 (excluding $875 destination charge, taxes, title, options, and dealer charges).
The starting price for the normal wheelbase version of the Audi flagship model includes a broad range of advanced features, such as an efficient 8-speed Tiptronic® transmission and the next-generation of the Audi MMI® system with the industry exclusive MMI touch technology. The touchpad feature with handwriting recognition allows motorists to conveniently enter multimedia, navigation and communications commands. The most luxurious Audi sedan comes with the brand's signature quattro all-wheel-drive technology and aluminum ASF® construction.
Also available on the 2011 Audi A8 is the Bang & Olufsen® Advanced Sound System, which includes 19 speakers and 1400 watts of power for a sound quality designed for the most discriminating audiophiles. The Audi A8 Bang & Olufsen system is unique because it was included in the earliest stages of the high-end sedan's development.
The base price of the long wheelbase 2011 Audi A8L is set at $84,000 (excluding $875 destination charge, taxes, title, options, and dealer charges). The 2011 A8 models will be available at Audi dealerships across the U.S. by late November.
While the new Audi A8 provides an unprecedented degree of driving comforts and innovations, it also reflects the work that Audi engineers have invested into maximizing efficiency without sacrificing any driving performance. In fact, the 2011 Audi A8 achieves 17 mpg in the city/ 27 mpg on the highway and 21 mpg combined, according to the U.S. Environmental Protection Agency. That puts the fuel economy of the 2011 Audi A8 on par with the Mercedes-Benz S400 hybrid. It's also better than the fuel-economy numbers for the BMW 7-Series hybrid and 6-cylinder models.(1)
At the same time, the V8 engine in the 2011 Audi A8 produces 372 horsepower and an ample 328 lb-ft. of torque. Available quattro sport differential with mechanical torque vectoring further enhances the performance handling of this luxurious car.
2011 R8 4.2 quattro and 2011 R8 4.2 quattro Spyder | Pricing and highlights
Following the highly acclaimed introduction of the Audi R8 5.2 quattro Spyder in August, Audi released pricing for the Audi R8 4.2 quattro Spyder. The base MSRP for the V8 version of the Audi convertible supercar is $127,700 (excluding $1,275 destination charge, taxes, title, options, and dealer charges).
Audi also released dramatic pricing news for the 2011 Audi R8 4.2 quattro. The V8 engine in the updated original Audi R8 produces 430 horsepower for the 2011 model year, 10 more horsepower than 2010 models provided. But Audi maintained the MSRP on the car at the 2010 base price of $114,200 (excluding $1,275 destination charge, taxes, title, options, and dealer charges).
Both V8 versions of the Audi R8 supercar will be available in late 2010.
2011 Audi TT quattro Coupe and Audi TT quattro Roadster | Pricing and highlights
The 2011 Audi TT quattro Coupe and Audi TT quattro Roadster arrive early next year in the U.S. market with a range of mid-cycle product improvements. Among the enhancements are higher engine output to 211 horsepower (+11hp) and 258 lb-ft torque (+51 lb-ft), plus Audi Valvelift System (AVS) engine technology.
The base MSRP of the 2011 Audi TT quattro coupe is set at $38,300 when it arrives in the U.S. next year, while the base MSRP of the 2011 Audi TT quattro Roadster is $41,300 (prices exclude $875 destination charge, taxes, title, options, and dealer charges).
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