CNN makes its Formula One sponsoring debut with Lotus Racing
Lotus Racing and CNN International have today announced a partnership deal that sees the newest Formula One™ team entering into a long-term agreement with the world’s leading news network. CNN’s world-famous logo will feature on the T127 race cars, the drivers’ overalls and on all team clothing.
Personally I feel it is very refreshing to have new sponsors come into Formula 1 as it breathes new life and new audiences to the sport.
Source: CNN makes its Formula One sponsoring debut with Lotus Racing
Personally I feel it is very refreshing to have new sponsors come into Formula 1 as it breathes new life and new audiences to the sport.
Source: CNN makes its Formula One sponsoring debut with Lotus Racing
