Ironic photo of the day
If nothing else, now we at least we know who's responsible for spills.
Now it seems BP is buying sponsored search links to improve the companies tarnished image.
In addition to the multiple TV ads trumpeting their efforts, BP has taken to buying sponsored links in search engines to make sure its company site is at the top of the page.
Quote from the article:
Apparently theres enough extra money to not only attempt to fix the issue they caused, but put a PR spin on it as well.
Source: Ironic photo of the day
Now it seems BP is buying sponsored search links to improve the companies tarnished image.
In addition to the multiple TV ads trumpeting their efforts, BP has taken to buying sponsored links in search engines to make sure its company site is at the top of the page.
Quote from the article:
| An example is results from searching for "gulf oil disaster" in Google. You'll get the result above, where BP's site is highlighted at the top of the page. The sponsored link is described: "Info about the Gulf of Mexico Spill Learn More about How BP is Helping." You'll get the same link at the top of the page if you search for "oil spill," as well as with other terms. |
Apparently theres enough extra money to not only attempt to fix the issue they caused, but put a PR spin on it as well.
Source: Ironic photo of the day
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