Is car-based Explorer the same rugged SUV? With teaser photo.




Jim Holland, chief engineer for the redesigned Ford Explorer, which is expected to come to dealerships late this year, has faced naysayers before.

Holland, 49, was chief engineer of the Range Rover when a redesign of that SUV was launched in 2002.

You can see the corner of the new SUV in this teaser photo and it has us curious! The competition in this market (crossovers and suv) is huge, so I can't wait to see what Ford does with this.


Quote from the article:

"We got a lot of the same questions that I am getting today," Holland said.

Mainly, those questions center on whether the new Explorer can maintain its ruggedness and towing capacity as it shifts from a body-on-frame truck to a car-based crossover. Ford still plans to market the Explorer as an SUV.

Holland, who began his career studying vehicle architecture while working as a carpenter, has spent 2 1/2 years crafting the new Explorer.

"They can call it whatever they like," said Aaron Bragman, automotive analyst for IHS Global Insight. "It's built on a Taurus platform, so it is actually a crossover."



Source: Is car-based Explorer the same rugged SUV? With teaser photo.

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