Want Lexus's LFA "supercar? Lexus will decide if you can own one.
In an effort to create exclusivity, buyers of Lexus's LFA "supercar" must be approved by the brand; those who don't plan to flaunt the car need not apply.
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Source: Want Lexus's LFA "supercar? Lexus will decide if you can own one.
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| The $350,000 Lexus LFA was one of the most buzz-generating vehicles at the ultra-luxury "Gallery" exhibit during the North American International Auto Show in Detroit this week. Coined the "two-seat supercar" by Lexus, the vehicle sits at the top of Lexus's "F" portfolio, its line of high-end sports performance vehicles. But simply having the $350,000 to buy one of the 500 LFAs Lexus plans to produce won't be enough: Buyers must be tapped by the company to be owners. People selected to purchase the car will be based on factors such as the other cars they own, where they live, and how often and where they drive. Potential buyers must apply through an authorized Lexus distributor. "We want people who will drive the car, who will be seen in the car," said Paul Williamson, national manager at Lexus College, Toyota's dealer training school. "We want it to be seen on the right roads, in front of the right restaurants and not just being enjoyed by one individual in their private garage." Mr. Williamson said Lexus expects to sell about a third of the 500 vehicles in the United States. |
Source: Want Lexus's LFA "supercar? Lexus will decide if you can own one.
